Reaching Customers Through Multiple Channels

It seems that the term ‘digital marketing’ was first used in the 1990s. In simple terms, digital marketing is the promotion of products and services through one or more form of electronic media.  The key components of digital marketing include:

1. Website
2. Search Engine Optimization (SEO)
3. Pay-per-Click (PPC) advertising and Google Analytics
4. Email Marketing
5. Social Media Marketing
6. Mobile Marketing (SMS, MMS, etc.)
7. Blogging

The key benefits of digital marketing include:

1. Affordability – Cost of Digital vs Traditional Methods of Marketing
2. Ability to Track Results in Real Time rather than waiting for weeks and months
3. More Targeted Marketing – More Engaged Audience 

We offer a One Stop Shop to our customers in terms of:

1. Digital Marketing strategy formulation, campaign development and implementation
2. Design, development and installation of an ecommerce solution that suits the needs of our customer
3. Day-to-day total maintenance of the online store
4. Systems security and maintenance, i.e. antivirus, content filtering, backup, recovery, etc.

 

YOU DO WHAT YOU ARE GOOD AT, WE WILL DO WHAT WE ARE GOOD AT